Nine ways to increase sales from local search
SEO Retriever™ monitors nine parts of your local presence - the map pack, Google reviews, search rankings, Google Ads, competitors, your business profile, website health, AI visibility, and backlinks - and rolls them into one 0-100 score with a prioritized fix list in plain English. Work the list, and more of the customers searching near you find you first.
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See exactly which neighborhoods find you in the map pack
Map pack rankings change block by block, so a single citywide number hides where you are losing customers. The local map heatmap scans your service area on a grid and shows your position in every neighborhood, plus how much of your area sees you in the top three. View the same data three ways - a point-by-point map grid, aggregated by ZIP code, or rolled up by city - so you can zoom from a single block to your whole market.
- See your map pack position three ways: by map grid, by ZIP code, and by city
- Top-3 coverage tells you how much of your area sees you in the map pack
- Neighborhood-level detail pinpoints exactly where you are losing ground
- Track coverage over time as your profile and reviews improve
Each point on the grid is a real search run from that spot on the map, so you see true neighborhood-level ranking instead of one citywide average - and exactly where your coverage thins out.
Catch every Google review and respond before it costs you
Reviews are the first thing potential customers read about you. SEO Retriever monitors your Google reviews, flags low ratings before they sit unanswered, and tracks the response rate that both Google and customers notice.
- Monitors your Google reviews so new ones never slip by
- Flags low-rated reviews so you can respond while it still matters
- Tracks your response rate so no review goes unanswered
- Sentiment trending shows whether customer experience is improving
It looks past the star average at review velocity, reviewer sentiment, and your public reply rate - the signals that shape both customer trust and how Google ranks you locally.
Know where you rank for the searches that bring customers
SEO Retriever finds the keywords customers actually use to look for businesses like yours, then tracks where you show up on Google for each one. No keyword research, no spreadsheets - the list builds and prioritizes itself.
- Auto-discovers the keywords customers use to find businesses like yours
- Tracks your Google rankings for each keyword, location by location
- Tags every tracked keyword with its search intent: informational, commercial, or transactional
- Detects when an AI Overview or featured snippet appears on your keywords
- Flags meaningful ranking drops so you can act before leads slip away
Every tracked keyword is classified by search intent and watched for AI Overviews and featured snippets, so you see not just your position but how the results page itself is changing.
See your paid-search presence and the opportunity you are leaving on the table
When you run Google Ads, SEO Retriever scores your paid-search presence the same way it scores everything else. When you do not, it still shows you the opportunity and which competitors are advertising against you - so you can decide with real numbers instead of guesses.
- Your live ads: your active Google Ads and Local Services Ads / Google Guaranteed, the formats running (image, text, video), and which service areas they cover
- Live ads on your search terms: the actual paid and Local Services Ads showing on your tracked searches in your area, with headline, copy, and position - in-market, not a national ad library
- Paid-search opportunity: from Google's own Keyword Planner - monthly searches for your keywords, visits you could win, estimated monthly cost to show up, and typical cost per click
- Competitors running ads: who is bidding against you, pulled from Google's Ads Transparency Center - advertiser, formats, creatives, and verified badge
Scored when you advertise; when you do not, it still shows the demand, the cost to compete, and exactly who is bidding against you - so the decision is backed by Google's own numbers instead of guesses.
See how you stack up against the competitors that matter
You do not need to beat the whole internet - just the businesses down the street. SEO Retriever finds your real local competitors automatically and benchmarks your visibility against theirs, so you always know where you stand and what closing the gap takes.
- Auto-discovers the businesses you actually compete with in local search
- Benchmarks your visibility against theirs, module by module
- Organic keyword gap shows the searches competitors rank for that you do not
- Re-checks the field regularly so a new competitor never blindsides you
Your competitors are chosen by who actually shows up against you in local search - not a list you maintain - and you are benchmarked module by module so you can see precisely where the gap is.
Keep your Google Business Profile complete and accurate
Your Google Business Profile is often the first impression customers get, and Google favors complete, active profiles. SEO Retriever audits yours for gaps, watches for unexpected changes, and catches duplicate listings that quietly split your reviews.
- Audits your profile for missing photos, hours, services, and categories
- Detects duplicate listings that split your reviews and confuse Google
- Tracks your Google posts so you know when activity drops off
- Snapshots your profile and flags unexpected changes
It captures a full snapshot of your profile, watches for unexpected edits or a suspended listing, and surfaces duplicate listings that quietly split your reviews across multiple pins.
Find out the moment your website has a problem
A slow or broken website costs you leads even when everything else is working. SEO Retriever warns you before certificates and domains expire, tracks how fast your site loads, and crawls your site for the technical issues that hold rankings back.
- SSL certificate and domain expiry alerts before they catch you off guard
- Core Web Vitals tracking so you know how fast your site feels to customers
- Technical SEO crawl that finds broken pages, missing titles, and crawl errors
SSL and domain expiry, Core Web Vitals, and a technical SEO crawl run together, so a slow page, an expiring certificate, or a broken link reaches you as a clear alert instead of a surprise.
Track whether AI answers mention your business
More customers are getting answers straight from AI - Google's AI Overviews and assistants like ChatGPT and Claude - instead of clicking through results. SEO Retriever tracks how often those answers mention your business and cite your site, weighted by the searches your customers actually run.
- Tracks how often Google AI Overviews and AI assistants (ChatGPT, Claude) mention your business
- Measures citation rate: whether AI answers link back to your site
- Demand-weighted scoring favors the searches customers actually run
Scoring is demand-weighted toward the searches your customers actually run, and it tracks both whether the AI answer mentions your business and whether it cites your site as the source.
Know who links to you, and which links hurt
Links from other sites tell Google how trustworthy yours is. SEO Retriever keeps a full inventory of who links to you, scores your link profile on authority, quality, diversity, and momentum, and flags toxic links worth cleaning up.
- Full inventory of the sites linking to yours
- Scores your link profile on authority, quality, diversity, and momentum
- Flags toxic links that can drag your rankings down
- Tracks new and lost links over time, with month-by-month history and referring-domain diversity
Your profile is scored on authority, quality, referring-domain diversity, and momentum - new versus lost links over time - with toxic links flagged so you know exactly what to disavow.
See what is standing between you and more sales.
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